22 Jun News Release #47 – We are now accepting 2016 applications for 111-HAWAII!
News Release #47 – We are now accepting 2016 applications for 111-HAWAII!
Now’s your chance to join and improve your product’s value!
Local businesses will stand together as '1' and support your Made in Hawaii product!
There are many small-medium businesses in Hawaii with quality Made in Hawaii products. However, due to lack of acknowledgement or branding ability, these products unfortunately stay undiscovered. 111-HAWAII PROJECT is about bringing various local businesses together and supporting these Made in Hawaii products to revitalize Hawaii.
So far, we have had 4 products (Kona Coffee, Mamaki Tea, Coconuts Crackers and Aloha Shirts) join the project for the 1st phase, and they were commercialized with the unified 111-HAWAII branding. Each companies have shown increased acknowledgement through exposure by many medias, which lead to increased sales of their own products.
At last, 111-HAWAII PROJECT will start accepting applications from local makers & manufacturers (2nd phase / limit capacity of 4 companies) who will receive full support from the project as with the 1st phase. There are numerous merits in joining the project. If you want to “improve acknowledgment and branding ability, and increase sales”, please feel free to contact us.
[ Merits ]
● Brand value of your company will increase
● Gain product development expertise
● Package design is FREE
● Quality PR by Hawaii Tourism Japan and participating companies
● PR through participating medias will be exposed to other medias
● Displays and media/PR at the showroom
● High sales promotion by participating vendors
● Chance to increase sales from project products
[ Entry Qualifications ]
1. Must understand the project objective, as well as the administration method. Additionally, participants must be based in Hawaii, and have a passion for Hawaii.
2. Products must be qualified as made in Hawaii defined under Hawaii State Law (title 26.486.119 Hawaii – made products; Hawaii-processed products)
[ Participation Fee ] : $1,110
Participation fee will be applied to the project expenditure. We set a participation fee to have you commit to the project.
[ How to apply ]
Please contact the 111-HAWAII Office firstname.lastname@example.org via email. Further information regarding the application will be sent through our response.
* Please apply as soon as possible as the 2nd phase application acceptance will end as soon as the limit capacity of 4 companies have been met.
Let us support 'Product Development, Media/PR, and Sales' of your product!
Product Development expertise and Package Design service at no charge.
Clarence Lee Design is an award-winning design firm who has crafted unique brand identities for large numbers of local businesses. We will support product development, and provide top quality design service for free. Improved branding value is guaranteed.
*Product development support is a social contribution/volunteer activity by Clarence Lee Design
Media exposure through quality PR support from Participating Vendor Companies.
Your company and your products will be introduced at events, magazines and web by Hawaii Tourism Japan and participating media companies. We also provide even higher acknowledgement of your product by sharing your Made in Hawaii stories at the official showroom displays and media.
*PR support is a corporation by Hawaii Tourism Japan and local medias (16 participating media vendors as of June 2016)
Generate sales revenue through high promoting displays that share your Made in Hawaii stories
We will sell your product at the participating vendors of the project. With the concept of “Not only selling the products, but also selling the stories”, a specifically promoted POP display area is created for sharing Made in Hawaii stories and project concepts, which will lead to increased sales promotion and generated sales revenue.
*Sales support is offered at the participating retail stores of the project (6 participating vendors as of June 2016)